CieAura was founded by Ken Rasner. Ken Rasner also served as Senior VP for a company his bio states 'was a $50 million direct sales company and helped an additional network marketing company grow from under $650,000 a month to over $24 million in annual revenue.". Related information indicates this company was Lifewave, which also marketing a holographic chip product that claims to work with the body via lightwaves vs CieAura's embedded 'sound'. Lifewave has been the subject of considerable consumer scrutiny for their claims.

CieAura Holographic Energy Chips are advertised as small stickers that when placed on the body are capable of physiological augmentation such as the treatment of pain, the revitalizing of energy, and an improvement in sleep.

CieAura Transparent Holographic Chips are available in three different Archetypes, each claiming to cater to individual biological needs. The first chip is designed to help relieve the body of pain and discomfort, the second chip helps in achieving a sound and restful sleep, while the third is said to increase energy.

The chips are reputed to penetrate the human body's electromagnetic field in order to utilize tones, colors, signs, symbols and essences that when applied to acupuncture meridian points, improve any number of biological characteristics said to aid in achieving harmony and balance.

CieAura Holographic Energy Chips are produced by the CieAura corporation based in Suwanee GA. The chips are distributed in 1 month supplies and can be used in combination, depending on the desired effects.

CieAura Holographic Energy Chips are claimed to work based on embedded sound frequencies ( VibraTec ) that are depleted in 24 to 48 hours within contact with the human body's electrical field. No specific details on how the sound is embedded in an inanimate hologram, or how an active vs depleted chip may be detected, is currently available.

LifeVantage Corporation, the manufacturer of science-based solutions to oxidative stress, announced today that its board of directors will be joined by C. Mike Lu, an independent investor, Kay Stout Manovich, founder of Kay Strategic Branding, and Douglas C. Robinson, CEO of WorkWell Systems.

The new additions broaden the range of expertise in corporate governance and oversight, management and financial operations, as well as business development. David W. Brown, President and CEO of LifeVantage stated: "We are delighted to welcome Mike, Kay and Doug to our Board of Directors. They bring tremendous knowledge and expertise within their respective fields. "We believe their experience will be an important asset as we seek to continue the rapid expansion and growth of our business." Mike Lu has been involved with investment analysis and portfolio management for over 20 years and is currently an independent investor in public markets and private equity. Mr. Lu managed the Janus Global Technology Fund from 1999 to 2006.

Kay Stout Manovich is a branding strategist, with more than 30 years of experience in comprehending, analyzing and improving brand communications and has worked behind such companies as: Coca-Cola, Kodak, Pizza Hut, Gerber, RadioShack, Neutrogena, Frito-Lay, Wacoal, Maybelline, Amore Pacific and Healthline.com.

Douglas Robinson is the CEO of WorkWell Systems, a medicine and workers' compensation solutions company, and a long time Healthcare industry executive. Mr Robinson has over 20+ years of experience having served with multiple companies and health administrations and has been vital in guiding some of the earliest total replacement consumer-driven healthcare efforts for several Fortune 500 employers. "

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